Facebook and the events around me

Dear Mark,

After some one-step-forward one-step-back dancing during the last months, yesterday (January 26th 2018) I received the first message ever from Facebook informing me about me events being organized around me. Congratulations! The first time ever that I have been officially connected as a Facebook user to Facebook events at proximity without having requested for it. It has taken Facebook 37 months since December 11th 2014, 16:17 Central European Time to achieve this milestone. That was the day and time when we sent you a private youtube video through your qawithmark@fb.com channel about this same exact topic.

By those days, MyHappyHour, a Kitewalk designed B2C platform was already offering chats and events based on the Where factor instead of the Who factor. MyHappyHour was already approaching your Facebook events around the world to all citizens, regardless of whether they were Facebook users or not. Our Facebook robot has been running successfully for the last 44 months now (an eternity), randomly connecting to Facebook API and retrieving open events in specific cities of the world (those where MyHappyHour users are requesting us to discover events from), then injecting them into Kitewalk's geo-intelligent GIS backend and rendering them available (yes, we also run APIs ourselves) for MyHappyHour users or any other interested apps to consume them.

We can't blame you guys on the delay. No matter how big you are, at Kitewalk we understand more than anyone else how difficult it is to implement geo-intelligence on systems which were never conceived for it in the first place. You were supposed to connect people globally, now you need to connect them physically. Swifting from one design to another is not a piece of cake, even for a company like you.

Now that it gets clear we both talk the same language and share the same priorities, I have some great news for you, Mark. During these 37 months elapsed, we haven't stopped progressing our geo-intelligence layer. For us is simpler, we are so specialized that we don't need to work on anything else than rendering geo-intelligence easily available to other actors. We can precisely feel your current pains, we can even predict your future bottlenecks. Tough work to escale dynamic contents spatially and timely at the same time while maintaing performance, right?

Neither Facebook Events first nor Facebook Local later have run easy paths. Users openly expressed difficulties when tuning events searches, when moving from one place to another. There could be different alternatives on the table: we could help you out! ;-) For example, you could give us unlimited access to your API, so that our Facebook robot would not need to be so shy, and we could take care of the rest. You have more than 2 billion users today. As for the remaining 5 billion, there might be alternative channels to vehicle the Where factor which could help lower down any market fears on the evolution of your brand positioning. We would advice you to contact us today, do not wait 37 months more again. It might save you time and money :-) While you'll make up your mind, we'll keep working hard to approach geo-intelligence to you and to all players who, just as you, are starting to feel these pains which classical GIS systems can't help solve.



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